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Description
In a few paragraphs, a page, or a few slides, this is where the game is described. All the main elements should appear in this section:
- The core gameplay mechanics
- The narrative
- Mode and setting
- Information about the characters and the game world
The idea is to give to the reader a clear picture of how the final experience is going to be. This is also the section with more space for multimedia. Concept artwork can juxtapose text to reinforce it, but also to give directions about the art style.
Sometimes audio and soundtracks will be a defining part of a game concept (just think about musical games), and for games that would require an extensive use of audio, such as narrative games with voice acting, including these details early in the concept is as important as defining the core gameplay mechanics.
A common mistake while writing the description is to include too specific information or yield to the temptation of exaggerating. Describing the game combat as driven by a revolutionary artificial intelligence is not a good idea if developing that AI is not part of the plan (or the budget). And in case it is, there's no need to go into the details of how such an AI will work, even though a few words to describe why it's defined as revolutionary might be required.